Jan Digutsch joins the IBT as a postdoctoral researcher
Postdoctoral researcher Jan Digutsch will work with Clemens Stachl on predicting life outcomes using digital behavioral traces such as mobile sensing.
What a Success! The Second IBT Pro Bono Event
New research on how NFTs challenge traditional marketing
IBT publishes first paper on non-fungible tokens (NFTs) in marketing, thus introducing the broader field of “crypto-marketing”
IBT teaches CEMS students about artificial intelligence and behavioral science
IBT professors teach the prestigious CEMS class on artificial intelligence and behavioral science, generating great excitement among students.
IBT researchers strongly represented at EMAC 2022
IBT researchers will present their latest findings at the intersection of technology and consumer psychology at EMAC 2022
Press coverage about IBT research on smart products
Swiss newspapers cover research by Emanuel de Bellis and Jonas Görgen on perception and use of smart products
Sarah Kritzler joins the IBT for a research stay
Doctoral student Sarah Kritzler joins the IBT for a research stay to work with Clemens Stachl on predicting life outcomes using mobile sensing data.
Smart Products Report 2022
IBT publishes second edition of the Smart Products Report, a large-scale study on the use and perception of smart products
What instant messages can reveal about users’ demographics?
A study from the University of St.Gallen suggests that language use in instant messages allows for the prediction of users’ age and gender.
IBT at 2nd Swiss Academy of Marketing Science Conference
IBT researchers participate at the Second Swiss Academy of Marketing Science Conference in Lucerne.
IBT at First International Symposium on Crypto-Marketing
IBT researchers participate in First International Symposium on Crypto-Marketing
Emanuel de Bellis receives 2021 Rigour & Relevance Research Award
Emanuel de Bellis receives recognition for his research on autonomous shopping systems
Can edutech foster student inequality?
New JEEA paper by Cacault, Hildebrand, Lucchetti, and Pellizzari shows that remote learning can harm weaker students.
Christian Hildebrand joins IJRM Editorial Review Board
We are pleased to announce that Christian Hildebrand was selected to join the Editorial Review Board of the International Journal of Research in Marketing (IJRM).
New book – The Machine Age of Customer Insight
IBT publishes new book on how customer insights are transforming in the age of machine learning
Science x mymuesli workshop
IBT hosts virtual workshop with mymuesli and Rotterdam School of Management
“Ich ist ein anderer” – Our digital doppelgangers
Clemens Stachl gives a radio interview for HR2 Kultur “Der Tag”
Top 100 – Most productiver researchers
Christian Hildebrand was ranked within the “Top 100” economists and management researchers by Wirtschaftswoche
Christian Hildebrand joins Editorial Review Board
We are pleased to announce that Christian Hildebrand was selected to join the Editorial Review Board of the Journal of Consumer Research.
Research paper publication in the scientific journal “Computers in Human Behavior”
Clemens Stachl, Timo Koch, and Peter Romero published an article in Computers in Human Behavior, titled “Age and gender in language, emoji, and emoticon usage in instant messages”
IBT moves in new building
On August 9th, IBT finally moved into its new freshly-refurbished premises at Torstrasse 25, St. Gallen
Research paper publication at Marketing Review St. Gallen, 2021
Fotis Efthymiou, doctoral candidate at IBT, published a research paper at Marketing Review St. Gallen, 2021 titled “Engineering power attributions in conversational agents: the unexplored impact of vocal vibrato and vocal tract length.
Funding of a writing retreat by the University of St. Gallen
Together with two other phd students from the Institute for Marketing and Customer Insight, our doctoral student Meike Zehnle receives funding for spending a writing retreat at Lake Walen.
Invitation to the Technology, Mind and Society conference 2021
Meike Zehnle was accepted for presenting her research on conversational survey interfaces at the TMS conference that will take place virtually in November 2021.
IBT visits Pura Vida school in St Gallen
IBT informs teenage students about the benefits and detriments of the latest technologies.
IBT goes hiking
Newly assembled IBT team goes on an exciting three-day hiking adventure in the “Appenzellerland”, including stunning mountain views & amazing food.
German society for online research best paper award
Prof. Dr. Clemens Stachl receives with his team the best paper award from the German Society for Online Research!
Prof. Dr. Clemens Stachl joins IBT as an associate professor of behavioral science!
Prof. Dr. Clemens Stachl holds the position of Associate Professor of Behavioral Science at the University of St.Gallen since 1 August 2021.
Association for Consumer Research (ACR) virtual conference
IBT team presents their research in ACR 2020
IBT lab publication in voice analytics
