Livius Schönle is a Research and Teaching Assistant at the Institute of Behavioral Science and Technology at the University of St.Gallen. He is interested in the intersection of psychology and marketing, with a particular interest in how behavioral insights influence consumer decision-making. Livius holds a B.Sc. in Business Administration from the Lucerne University of Applied Sciences and Arts and is currently pursuing his Master’s in Marketing Management at the University of St.Gallen. When not studying, Livius enjoys different kinds of sport, preferably Handball or football.
